Social Media for the BC/DR Professional White Paper

Since social media has grown over the last decade or so, its use in business and at business has been on the rise. While executives are busy weighing how much access to provide, and HR professionals are refining usage policies, the BC/DR professional may be called upon to assess and address the potential risk it can introduce.

Typically, managing or monitoring social media does not fall under the purview of the BC/DR professional. However, widespread use of social media presents risks. Since managing risk and exposure is a significant part of the business continuity professional’s charter, there is a need to understand social media in order to reduce the risk to the enterprise. The paper explores:

• Potential risks presented to your organization by social media
• Benefits to be gained by using social media as a business tool
• The value of monitoring and joining the social media conversation